45 min. talk
Why do municipalities generally involve stakeholders in urban development projects? Because protocol dictates this needs to be part of the process. Gathered input often lacks quality and is not representative of the crowd it actually should represent. We decided this needed to change. For our work on an urban development project, we put all stakeholders first. Through both digital and physical encounters, we visualised the future.
Why do municipalities generally involve stakeholders in urban development projects? Because protocol dictates this needs to be part of the process.
Gathered input lacks quality and is not representative of the crowd it actually should represent. People's living and working environment is changed based on the opinion of the few.
We decided this needed to change. For our work on an urban development project, we put all stakeholders first.
So how do you bring the current and future reality together, both digital and offline, to involve all possible stakeholders? We did this by visualising the future, through both digital and physical encounters. Via our project website, people viewed the proposed solution visualised in Virtual Reality. On the local symposia, attendees walked around in future reality using VR goggles. We asked all people to leave their feedback, both generic and specific. All feedback was collected and categorised on the project website, for all to see and expand on. Within four weeks, 3500 different stakeholders had been involved and 1200 items had been collected as input.
From the start of ideation, we involved all possible stakeholders. Focused on inclusion and low threshold involvement, we helped stakeholders understand the general idea, and what it meant for them. We gave them the opportunity to share their input in the way they preferred, and communicated clearly what we had done with their individual input.
The greatest win of this project is not the triple digits’ growth in number of people involved or input collected. It is the stakeholder buy-in the project got. The next phase is to design the future together. Within the boundaries created by themselves, the goal is to reach a sustainable solution for all users of this living and working environment.
Jeroen Grit is managing partner at GriDD, an information architecture agency. Like all IAs, he has a passion for decoding complex matter to an accessible understandable structure. He is always looking for ways to help people understand information better, making them more effective and better at collaboration. He hopes that by doing this, he can help improve the world bit by bit. He has a master’s degree in communication Science, with a specialty in new media research and design, and is a great fan of cycling, music and specialty beers.
Koen Terra is consultant at GriDD, an information architecture agency. With a Master in Industrial Design & Engineering and sufficient curiosity, he always feels the desire to solve problems and to improve existing solutions. Not only on a digital or visual level, but also in the form of physical products that solve problems or support people in any possible way. He believes the future of information consumption lies in the integration of both the digital and physical world. In his spare time, he enjoys creating new things. From products and artistic expressions to good quality food to enjoy with friends.
EuroIA is the leading Information Architecture (IA) and User Experience (UX) conference for Europe.
EuroIA has travelled through Europe over the years: Brussels, Barcelona, Rome, Berlin, Paris, Prague, and most recently, in Amsterdam. In 2017 will be in Stockholm for the first time. Learn more about EuroIA.
EuroIA is organised by volunteers all around Europe, with three co-chairs, an active committee and over 35 country ambassadors. Find out who is who at EuroIA.
EuroIA goes to Stockholm, the Capital of Scandinavia, one of the most connected, environmentally friendly and creative cities in the world.
EuroIA 2017 will take place at Elite Hotel Marina Tower, situated in a historic mill on the waterfront, only a few minutes from the city centre.
Elite Hotel Marina Tower Stockholm,
Saltsjöqvarns kaj 25,
131 71 Nacka,
+46 8 555 702 00
The following sponsors have already committed to EuroIA 2017:
Trivago is a hotel search which empowers more than 120 million travelers every month in their search for the ideal hotel. By using trivago, you can sift through over 900,000 hotel deals, from 250+ booking sites and hotel chains at once.
FatDUX: Headquartered in Copenhagen, Denmark, FatDUX creates innovative interactive products that improve the quality of people’s lives and improve their clients’ bottom line. These products include websites, intranets, software applications, and industrial interfaces. You’ll find FatDUX offices and representatives throughout Europe and the Americas.
User Intelligence: User Intelligence is a user experience design and evaluation collective based in Amsterdam, The Netherlands. Our consultants work on the design and evaluation of complex, interactive products and services, usually applications on websites, mobile phones, interactive TV, or desktops. We always keep the end-user in mind, without losing sight of the business context of our clients.
Tobii Pro, being a world leader in eye tracking products and services, helps business and science professionals gain valuable insights into human behaviour. Our innovative and high-quality eye tracking solutions capture human behaviour in a natural way, ultimately affording users access to valuable, objective data about real responses to stimuli..
Rosenfeld Media: Rosenfeld Media connects people interested in designing better user experiences with the best expertise available—in the formats that make the most sense, and in ways that demonstrate the value of UX.
As UX becomes mission critical for more industries, organizations, and people, they expect to be there—as a trusted source of really helpful, really valuable expertise that helps make sense of user experience design.
Proto.io is an industry leading prototyping platform which gives designers, entrepreneurs, and developers the power to create pixel-perfect web and mobile app prototypes that look and feel just like the real thing. All without a single line of code.
Balsamiq is the maker of Mockups the rapid wireframing software that combines the simplicity of paper sketching with the power of a digital tool so that teams can focus on what's important. Balsamiq is a small and personable company that competes on usability and customer service. Balsamiq believes work should be fun, and that life is too short for bad software.
Sketch gives you the power, flexibility and speed you always wanted in a lightweight and easy-to-use package. Finally you can focus on what you do best: Design.
GatherContent helps to take the chaos out of producing website content. The easy to use online tool helps you to organise your website content in one place, ensuring content is in the right structure, well written and ready for the CMS. We also help you manage workflow and approval processes, ensuring that content is complete and ready on time.
Great user experiences require solid consumer insight, brilliant digital design, and sustainable business models. This is the core of the digital transformation, and where we thrive – collaborating to turn your business strategy into profitable products and services that people love.
Axure RP gives you the wireframing, prototyping and documentation tools needed to make informed design choices, persuade any skeptics, and document your design... and maybe win a few fans along the way.
Optimal Workshop is the creator of a suite of usability tools to help improve your website navigation, define information architecture, understand first-clicks, capture qualitative research, and more.
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